Nowadays, more and more people are posting their videos on the Internet. Why? It is because Internet video is the fastest way to get recognized. Majority of the people world-wide use the Internet for research, communication, business, and most especially for recreation and entertainment, and because multitude of people use the Internet, it also has become a very effective marketing tool for any business.
Especially now that any one and every one can view videos on line, and that more and more people are inclined to watch videos rather than read, Internet video is increasingly becoming a popular marketing tool for Internet marketers. That is why marketers usually incorporate videos with corresponding articles or blog entries or vice versa. The video may be an artistic ad or a comic one, but what most marketers keep in mind is having their URL displayed on the video while playing. This way, viewers easily notice the link and somewhat become embedded in their minds.
Moreover, marketers have specific websites that mainly contain many other Internet videos that can bait more viewers to check out their sites, and eventually subscribe or buy products and services. That is how vital videos are in driving major traffic to your website.
However, simply posting your videos on YouTube, Revver, myspace, metacafe, or other similar video sites would be utterly useless if you don't lead them directly to your own website. That is why it is essential that you put in your website address or URL in the descriptive box when posting your video. This way, when viewers can click on the URL, they will be instantly directed to your own website wherein you can further encourage them to subscribe or purchase.
Another essential item that you have to supply in posting your video is a keyword loaded description of your video, meaning it has must be composed of the essential as well as mainstream keywords. The keyword description that you put in for your video works similarly to an SEO, meaning that by typing in the keywords in the search engine, the search engine will directly lead the searcher to pages of search results, consisting of sites that use those keywords.
Search engines are the ones to recognize if the video or site is a relevant one. And what puts your video or site in a good spot is that many search engines must notice it. Thus, it is also advised that you submit your video to as many video hosting sites, blogs, podcasts, and other social bookmarking lists. This is called Social Media Optimization. By optimizing your online presence, it makes you more visible through searches within community websites as well as online communities. Other social network connectors include tags, bookmarks, RSS feeds, reviews, trackbacks, comments, and ratings.
Article Source: http://EzineArticles.com/?expert=Paul_S_Fitzgerald
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